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How to ApplyA cover letter is required for consideration for this position and should be attached as the first page of your resume. The cover letter must include examples of how your past work experience is applicable to this position.Job SummaryThe Assistant Director of Marketing and Communications (MAC) will have primary responsibility for developing the marketing strategies at the University of Michigan-Flint. They will be asked to oversee the establishment, integration, and management of marketing campaigns, both digital and traditional, while enhancing the reputation, promotion, and visibility of the university and its academic programs to further the primary goal of attracting students to the university and driving prospects through the admissions funnel.