To lead initiatives for promoting events and creating a fun and exciting gameday atmosphere for NSU Athletics.
To be instrumental in game management responsibilities. Perform duties at sporting events to fulfill sponsorship contracts, promotional activities and overall game management, which includes creating an atmosphere in which each athletic contest is a marketable and exciting event.
To assist in coordinating specific marketing and promotional activities for all sports utilizing skills in creativity, organization, ingenuity and research. This shall include creating advertising campaigns for sports and events and designing promotional materials, specifically schedule cards/posters, game day graphics, billboards, postcards, season tickets, sponsorship signage, and additional graphics/printed materials as needed.
To assist with all digital media, including development and oversight of social media marketing strategies. Assist with website advertisements and mobile app content management.
To develop and implement a comprehensive marketing plan for each sport which will create and enhance awareness of NSU and promote the University in a positive manner and through community collaboration.
To assist all 14 sports in the recruiting process by providing video content, signing day graphics, videoboard promotions, photos, and other items as needed during NSU official visit nights and weekends.
To assist in working with the students of NSU and promote athletic events and engagement to the student population through targeted promotions, events, and Demon Rewards mobile fan application.
To perform other duties in relation to marketing and promotion for NSU
Intercollegiate athletics at Northwestern State University have provided some of the finest achievements and most remarkable figures in the rich history since the University was established in 1884.
Athletics at Northwestern have also spawned generations of coaches, administrators and teachers who have made profound impacts on the lives of countless thousands of students in hundreds of schools in cities, towns, villages and communities around Louisiana and beyond. Northwestern was founded as the State Normal College, designed to produce teachers, and that historic mission remains at the core of the university's identity two centuries later. Many student-athletes, dating from the days before the first intercollegiate competition in a 1907 football game, have gone on to significant careers in education.
In the century-plus that Northwestern has been active in athletics, Demon and Lady Demon competitors, teams and coaches have brought great recognition and pride to the university, the surrounding area, the state and alumni around the world. Sports has evolved from a pleasant afternoon or evening outing for the campus and local community into a highly competitive marketing arm ...of the university, significant in student recruitment, alumni engagement and attracting new support to Northwestern.
