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Director of Marketing & Game Operations
The Director of Marketing and Game Operations is responsible for promoting Bobcat Athletics and generating revenue through marketing, corporate sponsorships, licensing multi-media rights, and ticket sales. The position requires the initiation and execution of targeted multi-platform marketing campaigns with a focus on optimizing communications with consumer audiences while acquiring/retaining consumers with the goal of increasing game-day attendance. This position reports to the Associate Athletic Director of Annual Giving and Fan Development. Duties and Responsibilities Develop and implement a multi-year, multi-platform marketing strategy that encompasses the entire Athletic Department with the goal of increasing attendance using creative marketing techniques, events, advertising,


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