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Assistant Director of Annual Fund Marketing (DAR - Owen)
The Assistant Director of Annual Fund Marketing for Owen will plan and execute annual appeals to increase participation in annual giving, ensuring that plans are accomplished on time and on budget. The Assistant Director will be the primary point of contact for volunteers such as class agents, reunion volunteers, and class gift committee members to increase philanthropic support for Owen through peer-to-peer outreach. They will be responsible for analyzing donor and giving data to discover patterns, trends, and actionable insights that improve and enhance segmentation strategies and annual giving efforts, and drive donor engagement and retention. The Department of Development and Alumni Relations (DAR) assists Vanderbilt University in securing the resources, both human and financ
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