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Digital Marketing Analyst
Digital Marketing Analyst ensures that Dana-Farber Cancer Institute is maximizing its online footprint, impact and social media efforts by ??helping to support broader awareness of the Institute???s clinical care, research, and marketing activities online. Uses website analytics, social media analytics, data visualization tools, and careful testing and iteration to help Dana-Farber reach our goals.The Digital Marketing Analyst will be an integral part of Dana-Farber???s ambitious communications and marketing efforts, and will have major responsibility for the design, implementation, and analysis of national marketing campaigns, social media activities, search engine marketing (SEM) efforts, and search engine optimization (SEO). The Analyst will become a go-to source for day-

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